Read My Latest Articles

The importance of brand in 2020

In today’s economy, branding is more important than ever before. With so much choice in the market, it is vital that companies focus on their brand to define themselves from their competition.

23 Jan 2020

Olga Jackman

Brand Blog

Are you a commodity or brand?

As I began building my business more than a decade ago I learned the one thing you must avoid at all costs is becoming a commodity. How? 

15 Sept 2019

Olga Jackman

Brand Blog

Give people a reason to like you.

No matter how hard we try to keep an open mind, our brain is always making snap judgments. This is especially true when we meet new people.

15 August 2019

Olga Jackman

Brand Blog

6 rules of impression management

Imagine you meet someone at a social or networking event and you notice that their eyes are continuously wandering around the room, would this person make a good impression on you?

15 July 2019

Olga Jackman

Brand Blog

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